Category Archives: Event Planning

Blog Archives ‘Event Planning’ | Guastavino’s NYC

We’ve all attended boring corporate events. You know the kind - endless presentations, not enough breaks, where you walk out tired and less excited than ever before. The worst of it is science tells us a boring day yields little lasting impact. So how do you overcome this common challenge and create a lasting impact on your attendees?  Here are four easy techniques you can add to your meeting agenda today that are scientifically proven to increase comprehension. Continue reading We’ve all attended boring corporate events. You know the kind - endless presentations, not enough breaks, where you walk out tired and less excited than ever before. The worst of it is science tells us a boring day yields little lasting impact. So how do you overcome this common challenge and create a lasting impact on your attendees?  Here are four easy techniques you can add to your meeting agenda today that are scientifically proven to increase comprehension. Continue reading
Advanced marketers use personas to better understand their audience. As an event planner, your marketing can benefit from creating personas too. In their simplest form, personas are fictional characters that represent the different types of people you want to attend your event. Defining these personas from the outset allows you to greatly improve your marketing relevancy through personalization, and in turn boost attendance at your event. It sounds complicated but it isn’t. The best personas are those represent the commonalities amongst a distinct portion of your audience. So how do you define them? Continue reading Advanced marketers use personas to better understand their audience. As an event planner, your marketing can benefit from creating personas too. In their simplest form, personas are fictional characters that represent the different types of people you want to attend your event. Defining these personas from the outset allows you to greatly improve your marketing relevancy through personalization, and in turn boost attendance at your event. It sounds complicated but it isn’t. The best personas are those represent the commonalities amongst a distinct portion of your audience. So how do you define them? Continue reading
The latest marketing aim for compelling, successful product launches is creating an emotional connection between your audience and your product. Successful product launches derive from all-encompassing communications strategies that maximize the reach of launch messaging through multiple channels to the broadest audience possible, including customers, partners, press, analysts and industry experts. What are the best ways to forge memorable connections? Here are five trends we see leading the way in 2015. Continue reading The latest marketing aim for compelling, successful product launches is creating an emotional connection between your audience and your product. Successful product launches derive from all-encompassing communications strategies that maximize the reach of launch messaging through multiple channels to the broadest audience possible, including customers, partners, press, analysts and industry experts. What are the best ways to forge memorable connections? Here are five trends we see leading the way in 2015. Continue reading
As part of Mitzvah Market's "On the circuit...with Chloe" blog series, 7th grader Chloe recapped her experience at her friend Ava's Bat Mitzvah in Midtown Manhattan at Gustavino's. Chloe's Highlights Included: Continue reading As part of Mitzvah Market's "On the circuit...with Chloe" blog series, 7th grader Chloe recapped her experience at her friend Ava's Bat Mitzvah in Midtown Manhattan at Gustavino's. Chloe's Highlights Included: Continue reading
Event planning is now a more intense activity than ever. Whether you are a professional working on several corporate events at once, or a mom trying to put together a memorable Bat Mitzvah, you need all of the help you can get. Luckily there are hundreds of apps out there, many of which are free, that will help you to plan your event, get organized, and stay on budget. If you’re planning an event in New York City, here are the 5 Event Planning Apps You Need to Download Now:

Event Guest List & Easy Check-in Manager By Boomset Inc.

Continue reading Event planning is now a more intense activity than ever. Whether you are a professional working on several corporate events at once, or a mom trying to put together a memorable Bat Mitzvah, you need all of the help you can get. Luckily there are hundreds of apps out there, many of which are free, that will help you to plan your event, get organized, and stay on budget. If you’re planning an event in New York City, here are the 5 Event Planning Apps You Need to Download Now:

Event Guest List & Easy Check-in Manager By Boomset Inc.

Continue reading
Taking on the role of event host can be very stressful. After all, you've now been put in charge of organizing an event to please dozens, or even hundreds, of friends, family members and total strangers. If your event hosting skills need a boost, here are 5 Tips That Will Instantly Make You a Better Event Host:

Help Out of Town Guests Feel at Home

Whether you're hosting a wedding, social, or corporate event, one of the keys to your success will be making it as comfortable as possible for out-of-towners to attend. While it’s not your responsibility to book their travel for them, you should make suggestions to make their choices easier. If possible, block off the necessary rooms in a hotel that is close to the event venue (you may even be able to secure your guests a discounted rate). Help to arrange for all local travel, which will include airport to hotel, hotel to the event venue, and back. Continue reading Taking on the role of event host can be very stressful. After all, you've now been put in charge of organizing an event to please dozens, or even hundreds, of friends, family members and total strangers. If your event hosting skills need a boost, here are 5 Tips That Will Instantly Make You a Better Event Host:

Help Out of Town Guests Feel at Home

Whether you're hosting a wedding, social, or corporate event, one of the keys to your success will be making it as comfortable as possible for out-of-towners to attend. While it’s not your responsibility to book their travel for them, you should make suggestions to make their choices easier. If possible, block off the necessary rooms in a hotel that is close to the event venue (you may even be able to secure your guests a discounted rate). Help to arrange for all local travel, which will include airport to hotel, hotel to the event venue, and back. Continue reading
There is a lot more to a corporate event space than a conference room. From top to bottom the right corporate event space must have everything that a high-level corporate event needs to be successful. Even the most beautiful event space can be limited by the amount of space and areas it offers. Give your guests the space that they need to get down to business with the 5 Areas Every Corporate Event Space Should Have:

Corporate Event Ballroom

Continue reading There is a lot more to a corporate event space than a conference room. From top to bottom the right corporate event space must have everything that a high-level corporate event needs to be successful. Even the most beautiful event space can be limited by the amount of space and areas it offers. Give your guests the space that they need to get down to business with the 5 Areas Every Corporate Event Space Should Have:

Corporate Event Ballroom

Continue reading
Choosing the right corporate event space in NYC could make or break your corporate event. While certain features and amenities may be luxuries, there are 5 things that every New York corporate event space must have before you should ever consider booking your event there. Here is our event planners’ list of the 5 Must-Haves of a Corporate Event Space in NYC:

A Full Day for Your Event

Most event venues, especially hotels, operate by one method and one method only: Maximize Profits. Continue reading Choosing the right corporate event space in NYC could make or break your corporate event. While certain features and amenities may be luxuries, there are 5 things that every New York corporate event space must have before you should ever consider booking your event there. Here is our event planners’ list of the 5 Must-Haves of a Corporate Event Space in NYC:

A Full Day for Your Event

Most event venues, especially hotels, operate by one method and one method only: Maximize Profits. Continue reading
When planning a corporate or private holiday party in New York, bringing in a top caterer should be a way to help you and your guests enjoy great food while lowering your personal stress level. Unfortunately, all too often caterers become just another producer of holiday season stress. Get a great meal and avoid excess holiday season stress with Guastavino’s 5 Questions to Ask your Holiday Party Caterer:

Who Runs The Meal?

When dealing with a holiday party caterer, or any caterer, it is important to have one point of contact from the very beginning until after the event concludes. This is important for several reasons: Continue reading When planning a corporate or private holiday party in New York, bringing in a top caterer should be a way to help you and your guests enjoy great food while lowering your personal stress level. Unfortunately, all too often caterers become just another producer of holiday season stress. Get a great meal and avoid excess holiday season stress with Guastavino’s 5 Questions to Ask your Holiday Party Caterer:

Who Runs The Meal?

When dealing with a holiday party caterer, or any caterer, it is important to have one point of contact from the very beginning until after the event concludes. This is important for several reasons: Continue reading
Throwing a holiday party in New York at an upscale venue like Guastavino’s is a great way to say thank you to all of your clients, customers, employees and other supporters for another year of working together. Your guests will all greatly appreciate the time, hard work and budget that goes into planning a corporate holiday party in New York and will be excited to celebrate with you. Even when hosting a holiday party at one of the top event venues in New York, it can be tough to actually get your invited guests to attend. The holiday season is busy for all of us and social calendars fill up fast. Want to ensure a high attendance at your corporate holiday party? Follow these 5 steps:

Don’t Schedule An Event Too Close to Holidays Continue reading

Throwing a holiday party in New York at an upscale venue like Guastavino’s is a great way to say thank you to all of your clients, customers, employees and other supporters for another year of working together. Your guests will all greatly appreciate the time, hard work and budget that goes into planning a corporate holiday party in New York and will be excited to celebrate with you. Even when hosting a holiday party at one of the top event venues in New York, it can be tough to actually get your invited guests to attend. The holiday season is busy for all of us and social calendars fill up fast. Want to ensure a high attendance at your corporate holiday party? Follow these 5 steps:

Don’t Schedule An Event Too Close to Holidays Continue reading