Tag Archives: product launch

The latest marketing aim for compelling, successful product launches is creating an emotional connection between your audience and your product. Successful product launches derive from all-encompassing communications strategies that maximize the reach of launch messaging through multiple channels to the broadest audience possible, including customers, partners, press, analysts and industry experts. What are the best ways to forge memorable connections? Here are five trends we see leading the way in 2015. Continue reading The latest marketing aim for compelling, successful product launches is creating an emotional connection between your audience and your product. Successful product launches derive from all-encompassing communications strategies that maximize the reach of launch messaging through multiple channels to the broadest audience possible, including customers, partners, press, analysts and industry experts. What are the best ways to forge memorable connections? Here are five trends we see leading the way in 2015. Continue reading